In this post Accenture is laying out their view on how to get started with innovation and keep up with it. Encompassing both disruptive and incremental innovation, Accenture describe 4 principles for success and resilience. Although startups often think in terms of disruption, much of the activity is in assisting and complementing larger corporations with their incremental innovations. So here are the headlines:

  1. Design for relevance 
  2. Develop for scalability
  3. Brace for impact
  4. Iterate to last

Take a look at this concise and fast read

https://www.accenture-insights.nl/en-us/articles/innovation-design-how-to-start